Turkish Airlines approaches to Sports Sponsorships in a ground breaking way with "Eye of The Fan"

 Turkish Airlines is also the title sponsor for Euroleague. Following the popularity of the basketball at last year’s Olympics, the Turkish Airlines Euroleague Final Four will be held in London’s O2 Arena between May 10 – 12. As the Champions League in football, the Final Four will crown this year’s best basketball team in Europe. 


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