Monday 24 December 2012

SAS introduced onboard Wi-Fi product to enhance Customer delight!



From 21 December SAS strengthened its onboard WiFi product by launching a new start page that offers free digital entertainment and services for all of its passengers.

SAS is now launching the first version of its new Wi-Fi start page. Its content has been adapted to its customers, offering free services and entertainment. SAS has decided to work with well-known partners, including Dagens Nyheter, Dagens Næringsliv and International Herald Tribune. Its customers will also be able to listen to Sweden's most popular podcast, Alex & Sigges, featuring Swedish celebrities Alex Schulman & Sigge Eklund. In, addition, the customers will have free access to the SAS website, travel tips, its crowd sourcing platform `My SAS Idea' and the Euro Bonus shop. If they want, they can also purchase unrestricted Internet access. Of course SAS customers travelling in Economy Extra or Business, and Euro Bonus Gold Members will continue to enjoy a free Internet connection.



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